Extracting Essential Oils
"The exquisite pleasure derived from smelling fragrant flowers would almost instinctively induce man to attempt to separate the odoriferous principle from them, so as to have the perfume when the season denies the flowers. Thus we find the alchemists of old, torturing the plants in every way their invention could devise for this end; and it is on their experiments that the whole art of perfumery has been reared."
— G.W. Septimus Piesse, The Art of Perfumery
(The complete text of this 1857 book is available to members of the Perfume Maker's Club as a free 132 page download in pdf format.)
In Part I of this series we learned how to make a simple perfume by soaking flower petals and other fragrant materials in water. But we also discovered that flower petals and other fragrant materials do not give up their scent so easily to our efforts.
One our Voyage of Discovery we learned that by applying heat to these materials, additional scent can be extracted, but that heat, while useful for extracting fragrance from more solid materials, was not as helpful for capturing a strong floral aroma.
Our conclusion was that at this point technology was needed to give us workable quantities of the essential oils that would allow us to progress to our next level of perfume creation.
Historically, by the beginning of the 19th century (1800), four technologies had been established for extracting "the odoriferous principle" from flowers and other natural materials. Among these technologies was distillation.
We have already discovered that we can extract a fragrance from natural materials with water and heat. Distillation is simply a refinement of this technique. If you have a bent for chemistry, you can set up your own home still with either kitchenware (awkward!) or some basic chemistry lab equipment (more practical).
But first let's look at what happens to our fragrant material in the distillation process.
Technologies of Essential Oil Creation: Distillation
The earliest, crude, technique for obtaining an essential oil through distillation involved placing the "odoriferous principle" (your natural materials) in an "iron, copper or glass pan," covering the materials with water, and fitting a dome shaped top to the pan. An opening at the top of the dome led to a corkscrew shaped pipe (the "condenser") which ran for a distance and terminated over a bucket, tank or jar (the "receiver").
Heat was applied to the pan holding the water soaked natural materials. As the water boiled, the fragrant oils released from their source and were drawn into the water. As the boiling water was vaporized into steam, it rose to the top of the dome and escaped into the corkscrew tubing where cooled, it liquefies and drips down into the receiving tank.
As the liquid in the receiving tank continued to cool, it separated into two layers: (1) the essential oil extracted from the natural materials, which, being lighter than water, rose to the top, and (2) the water, now scented with the aroma of the essential oil. In commercial production, the essential oil became one product, the lightly scented water, another.
While you can set up chemistry lab equipment and duplicate this process, a word of warning. This is not the ideal way to produce an essential oil. Why? Because in the technology which has just been described — and which was widely used up until the middle of the 19th century — the heat, applied directly to what a moonshiner would call the "mash," is destructive of delicate floral aroma.
Thus a refinement of this technology was developed: steam distillation. Steam distillation was developed and perfected by companies seeking a higher quality of essential oil. With additional refinements this technique continues in wide usage today.
Steam distillation of fragrant materials to produce essential oils
In the production of essential oils, heat is both our friend and our enemy. With heat we can extract the essential oil from a flower. But this same heat can destroy the beauty of the aroma of the oil we have extracted. Thus the next step in the use of heat to produce an essential oil was to separate the heat and water from the source material. This process is called steam distillation.
In steam distillation, the fragrant materials are placed on a screen above or away from the water and heat. Steam alone is passed over the fragrant materials. Again, the process extracts oils from the natural materials and passes it through the top of the dome, into the condenser to liquefy and into a receiving tank where the essential oil, once cooled, is separated from the lightly scented water.
But a refinement is added to this process. In modern equipment, the temperature and pressure of the steam can be controlled so that it is just hot enough to extract the oil from a particular material with minimum harm to the aroma.
Different natural materials can be subjected to differing temperatures of steam and pressure thus minimizing the destructive effects of the heat.
This technology has become a major industrial process for producing essential oils on a commercial scale. Many of the highest grade essential oils available today have been produced through high-tech steam distillation technology. Even with your own lab equipment, it would be extremely difficult to replicate the top level technology used to produce essential oils by steam distillation.
Heat, friend and enemy, continues to be impractical for extracting the aroma of several very delicate flowers which happen to be among those most prized for perfumery. This leads us to an extraction technique called enfleurage. But before taking up the subject of enfleurage, let's take a side trip to India and the Middle East and explore The World of Attars.
Steffen Arctander's Perfume and Flavor Materials of Natural Origin was first published in 1960 and is the classic, authoritative reference for natural products used in perfumes, scents, flavorings, foods, and medicine throughout the world. Part One defines and describes processing methods used to extract or refine the products into usable form; Part Two includes more than 500 monographs on the natural raw materials used to produce perfumes, flavorings, etc. Appendices include a classification of important materials by their scent, and worldwide production figures for major products. Fully indexed, the book also includes 62 pages of photographs, making this the standard reference work on natural materials for perfumers and flavor chemists. The preface contains practical descriptions of available materials, their origin, production and processing methods, appearance, odor and flavor type with brief notes on their main constituents, replacements and common adulterants.
Perfume is famous for the markup it can achieve, even for a middle market fragrance. While "everybody knows" that perfume costs next to nothing to make (not completely true) the making of it is often considered an esoteric secret. "Creating Your Own Perfume With A 1700 Percent Markup!" details how a 3-person company with no experience created their own fragrance in response to a marketing opportunity that was too good to pass up. The book explains exactly what was done to create a fragrance for that opportunity but it is far more than a history of the author's project. "Creating Your Own Perfume With A 1700 Percent Markup!" lays out every step in the process of creating your own perfume, either as a do-it-yourself project – and without the benefit of automated equipment some compromises and workarounds are required – or full bore professional production under your supervision. Either way you will be producing a quality fragrance at a remarkably low cost. Do you have a marketing opportunity that would be wildly profitable if only you could obtain your fragrance at a ridiculously low cost? "Creating Your Own Perfume With A 1700 Percent Markup!" is the guide you need to do it.
A really great name, a special name that is just right for a particular perfume or perfume marketer (or entrepreneur with money to invest!) can be worth a ton of money. But few individuals with great ideas ever manage to cash in on those brilliant ideas. Instead they wait while others "discover" their idea, acquire legal rights to it and make all the money while they are left out in the cold without a penny having been earned for what was once THEIR idea.
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You can build a perfume business of your own using this business plan as a guide. By following its detailed strategy you learn to identify motivated groups of potential perfume buyers. Members of these groups are near the tipping point of desire for a new perfume. You don't know these people and they don't know you but you know a marketer they trust, one who does not currently sell perfume and might never think of selling perfume were it not for your approach. Here is where you step in with a professional plan, promotion, and perfume to take advantage of this ripe opportunity for mutual profit. Before your first promotion has peaked, you will already be developing a relationship with your next marketing partner. Following this plan, you will gain more and more profit with each new marketing partnership.
Now when you make your own perfume you can make it fully "commercial" meaning you will be creating a product ready for regular, continuous sales to friends, relatives, and the public! If the fragrance you've made has already won praise, why not share it with others? Some might pay you for it and want it for their web stores or retail boutiques! Creating your own perfume from dropper bottles: Methods, mechanics, and mathematics guides you through steps that can turn your hobby project into a perfume business. Discover how close you are now and how little more you must do to take what you made with essential oils and dropper bottles into a business of your own! For an introduction to this book, watch this video.
When you name a perfume you create a valuable asset – the name itself. To sell your perfume you want the most effective name possible. But a good name can have value beyond the edge it gives your sales. In naming your fragrance you are creating a trademark and a trademark can have value independent of the product. The value of that trademark can vary. Much depends on how well, in naming your perfume, you follow the trademark "rules." How To Create A More Valuable Name For Your Perfume first helps you develop a name that will be effective in selling your perfume. It then prods you to make use of certain techniques that can turn a good name into a great trademark, strong and valuable. If you have questions about how to protect a name, How To Create A More Valuable Name For Your Perfume will answer many such as:
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How To Create A More Valuable Name For Your Perfume covers both state, federal, and international protection.
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