Perfume: Make and Sell Your Own Perfume

Replicating Your Grandmother's Favorite (no longer available) Perfume: Here's What It Takes

Wed, 4 Jul 2007 08:43:10 -0300

There are two ways to replicate a favorite fragrance but neither of them are cheap and neither of them are easily. If your grandmother really wants a few bottles of her favorite, no longer available, perfume, she might consider mortgaging her home to pay for them. In any event, this is how it is done --

Why Private Label Perfumes As So Difficult To Find: Is this a marketing opportunity for you?

Wed, 4 Jul 2007 07:51:18 -0300

It is incredibly easy to find a source of private label cosmetics -- a full line, if you wish -- even if you are just placing a small order. Why, then, is it so hard to find a reliable source of private label perfume? Here is the answer ... and this answer might be a great business opportunity for you!

Can a new fragrance be launched on an unknown website by an unknown company?

Mon, 26 Mar 2007 09:07:17 -0500

The power of the internet is increasing and, today, the web is a legitimate media for sales efforts that would have been impossible a few years ago. Can a new perfume, by an "unknown" company be launched at an "unknown" website? Under certain circumstances and with appropriate marketing, it appears that such a launch just might meet with success ... if all the stars are in their proper alignment!

How AntiSally sells smart: "Graveyard" Perfume is a marketing masterpiece!

Thu, 1 Mar 2007 10:53:44 -0500

For anyone who wants to sell their own perfume, AntiSally is the woman to watch. She is probably doing more things right than some million dollar marketers -- because she had the right instincts, the right energy, and is sharply focused on her market.

How Would YOU Sell The Pope's Cologne?

Thu, 18 Jan 2007 10:10:47 -0500

It's on the market now -- The Pope's Cologne. The pope is Piux IX and the cologne is said to have been formulated from a 19th century recipe that was used to make his cologne -- or to make the cologne he used.

We've put together a few marketing ideas and comments for members of our Perfume Maker's Club in our Perfume Maker's Club Newsletter # 22 (January 16, 2007).

If you are not yet a Club member -- and are thinking of marketing a cologne made for YOUR favorite celebrity, you might, at this time, want to join up!

Freelance Perfumers - Highly Qualified - Not Cheap

Wed, 20 Dec 2006 17:27:00 -0500

The Bio-Byte.com Perfume Makers' Club has added to its private members pages listings of available free lance perfumers, well qualified, who can assist in the creation of an original fragrance for a smaller business.

Selling Perfume In An Earlier Age: Eric Burgess and the story of "Bint El Sudan"

Mon, 18 Dec 2006 11:29:07 -0500

In 1907, Eric Burgess, an Englishman, joined W.J. Bush as a salesman. Although his travels took him throughout North Africa, Eastern Europe, the Middle East and India, it was in Khartoum, the Sudan, where the story of "Bint El Sudan" began.

Using Samples To Sell Your Own Perfume

Fri, 18 Nov 2005 16:56:43 -0500

If you are trying to sell your own perfume -- a perfume that YOU have created -- samples are a very important selling tool and there are several ways you can go about creating the samples you need.

Sampling can be done through Tester bottles ... but it can also be done through "giveaway" samples. These can be created ... and enhanced by ANY small perfume maker WITHOUT large expense.

Several techniques for doing this are discussed.

(Article available only to Perfume Makers' Club members.)

Is It Bad To Knock Off A Good Perfume? The implications of copying for creators and the industry.

Thu, 29 Sep 2005 16:34:06 -0500

Copying fragrances hurts their creators both in lost profits and lost reputation. Limiting copying could regenerate the creativity of the industry and provide more great new perfumes.

Fragrances, Fine Fragrances and Taste

Mon, 22 Aug 2005 10:38:14 -0500

Perfume can be an art form or garbage ... taste determines what is good and what is not ... but good taste results from individualism plus education, not social pressure. Is it worth paying a high price for a "fine fragrance" when cheap replicas are available? A perfume which takes several years to develop and does not have access to the mass market must demand a higher price for its product to stay in business. This is not snobbery. This is common business sense. But if you enjoy a less expensive perfume, you can have "good taste" too.

Dry Testing Fragrance: Selling A Perfume That Doesn't Exist

Sun, 14 Aug 2005 09:00:40 -0500

The Viktor & Rolf dry test was not a unique event among perfume makers although it was, perhaps, one of the more successful dry tests in recent perfume marketing history and resulted in the highly successful Flowerbomb.

Flowerbomb perfume by Viktor & Rolf explores a new "class to mass" marketing technique

Sat, 13 Aug 2005 08:44:41 -0500

Flower Bomb perfume is a cheap marketing tool -- a trial balloon to judge the reception a larger investment in Viktor & Rolf might bring. While there is the usual claim of "hands on involvement" by the designers, the fragrance, in fact, is made by perfume professionals. Viktor and Rolf, like other celebrities and brands, are but the clients. And, as Viktor is quoted as saying, "we didn't want a niche fragrance ... we wanted it to be big." WalMart big? We don't yet know.

Perfume Makers' Club Newsletter # 7 Now Available To Members!

Fri, 24 Jun 2005 17:10:40 -0500

This month's topics of discussion include new resources added to the club (due to EASTPACK 2005 show), Five Cherries And Your Perfume Is A Winner! (inspired by Louis Amic), mention of Luca Turin's new online column, and notes on a Singapore Fundraiser using perfume ("Romancing Singapore" fragrances from students at Singapore's Polytechnical School of Chemistry -- all 3,000 bottles sold)

Perfumers smelling strips available here

Thu, 21 Apr 2005 14:16:45 -0500

Unscented paper fragrance testing blotters in both "finger" shape (mouillettes) for laboratory use and paddle-shape for client presentation are now available directly from Bio-Byte in quantities as low as 50.